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Features · Flowcharts

Show how your business works.

A flowchart turns your process into a picture a customer understands at a glance: what happens, who does it, and what happens when the answer is no. Below is one made-up process drawn four ways, so you can pick the look that suits you.

Look 1 · Cards

Clear steps on a tidy grid.

Each step is a card with a small icon. Decisions are diamonds, and loops are dashed. It reads left to right, then down. Best for how-it-works and onboarding pages.

  1. You email a change
  2. We read it and check it
  3. Is it clear?
    • No: We ask you one question, then back to We read it and check it
  4. We make the edit
  5. You see a preview
  6. Happy with it?
    • No, change it: back to We make the edit
  7. Live on your site

Look 2 · Metro line

One line, with stops.

The main path is one bold line with a station for each step. Decisions are interchanges, and the loops are branch lines that rejoin it. Best for a journey with a clear start and finish.

  1. You email a change
  2. We read it and check it
  3. Is it clear?
    • No: We ask you one question, then back to We read it and check it
  4. We make the edit
  5. You see a preview
  6. Happy with it?
    • No, change it: back to We make the edit
  7. Live on your site

Look 3 · Lanes

Who does what.

A row for each person or system, so a reader sees who owns every step and where the work is handed over. Best for handoffs between a customer, your team and your systems.

  1. You email a change
  2. We read it and check it
  3. Is it clear?
    • No: We ask you one question, then back to We read it and check it
  4. We make the edit
  5. You see a preview
  6. Happy with it?
    • No, change it: back to We make the edit
  7. Live on your site

Look 4 · Vertical

Top to bottom, made for phones.

One column, with detours to the side. It fits a phone screen with no sideways scroll, and it is the look every other one switches to on a small screen.

  1. You email a change
  2. We read it and check it
  3. Is it clear?
    • No: We ask you one question, then back to We read it and check it
  4. We make the edit
  5. You see a preview
  6. Happy with it?
    • No, change it: back to We make the edit
  7. Live on your site

What your visitors get

Your process, explained in seconds, in your colors and fonts, on every device.

  1. Trust before the first call

    Visitors who can see how you work, and what happens at each step, are more at ease about getting in touch.

  2. Four looks, one process

    Cards, a metro line, swimlanes or a vertical chart. We pick the one that fits how your process flows, and can switch it later without rewriting a word.

  3. Who does what

    Lanes show which steps are yours, which are your customer’s and which are ours, so nobody is left guessing what happens next.

  4. Decisions and loops

    A "no" does not end the picture. A step that sends the work back, like a revision, is drawn as a loop that rejoins the path.

  5. Text search engines can read

    Every step is real text on the page, in order, so people using screen readers and search engines get the whole process too.

  6. Made for phones too

    On a small screen the wider looks switch to the vertical chart by themselves, so nothing scrolls sideways or shrinks to nothing.

How we set it up

You tell us your process in your own words: the steps, who does each one, and what happens when something goes back. We write it up as short steps, choose the look and show you the page before anything goes live.

It works best with five to ten steps and a decision or two. Anything bigger reads better split into two charts, one for each stage.

Want this on your site?

Tell us how you work.

Send us your steps, and we will show you the flowchart on your own site before you decide anything.

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